Intro to Marketing app for iPhone and iPad


4.9 ( 9219 ratings )
Business Education
Developer: Qualt
Free
Current version: 1.1, last update: 7 years ago
First release : 05 Nov 2014
App size: 7.92 Mb

Get up to speed with an introduction to Digital Marketing through this free course from the IDM (Institute of Direct and Digital Marketing) and earn a completion certificate.

This course is designed to provide you with an introduction to Digital Marketing and help you take the next step in your marketing career.

This course is comprised of 7 easy-to-study modules

• Direct vs. Digital Marketing

• Evolution of Marketing

• Marketing Channels

• Digital Marketing

• Digital Channels

• Customer Impact

• Segmentation & Profiling